Built to champion salons, not exploit them.
We built Ifresh because salon and spa owners were tired of platforms that charge 20% on new clients, divert direct customers with rival ads, and nickel-and-dime £0.05 on every single reminder SMS.
100% Client Ownership Guarantee
Fresha shows competitor salon ads directly on your clients' appointment confirmation emails. Ifresh will never advertise another salon to your clients. Your client list belongs strictly to you.
2-Way WhatsApp Reminders
Traditional software charges £0.02 to £0.05 per one-way SMS. Ifresh is building automated 2-way WhatsApp reminders so clients can confirm directly for £0 in fees (Coming Soon).
0% Repeat Client Commission
Other platforms take a huge 20% cut on all new clients and demand ongoing fees. Any client that finds you through your Instagram, website, or direct link is always 100% free of marketplace commission.
How Ifresh compares head-to-head.
An honest look at feature availability, hidden charges, and data ownership policies.
| Feature or Term |
Ifresh
Included
|
Fresha | Vagaro | Booksy |
|---|---|---|---|---|
|
2-Way WhatsApp Booking Concierge
Automated reply '1' to confirm without receptionist effort (Coming Soon)
|
Coming Soon | Not Available | Not Available | Not Available |
|
Automated Reminder SMS Costs
Carrier fees on notification texts
|
£0.00 (WhatsApp Coming Soon) | £0.02 – £0.05 / text | $10 – $30 / mo fee | Strict monthly caps |
|
Repeat Client Rebooking Fees
Commissions on returning clients
|
0% Always | 0% (but 20% on new) | Monthly subscription | Monthly subscription |
|
Client Protection Guarantee
Are rival salons advertised to your clients?
|
100% Protected (Never) | YES (Competitor suggestions) | Partial | YES |
|
Multi-Staff Calendar & Scheduling
Rosters, buffer times & room allocation
|
Unlimited Staff Free | Included | +$10/staff addon | +$20/staff addon |
|
Card-on-File No-Show Protection
Automated late cancellation fee recovery
|
Included Free | Included | Requires add-on | Requires add-on |
|
Client Data Export Freedom
Full CSV export of phones, emails, and formulas
|
1-Click Instant Export | Restricted export | Standard | Restricted export |
Switch in under 5 minutes without losing a single client.
Already using Fresha, Vagaro, Phorest, or Mindbody? Export your client list and service catalog as an Excel or CSV file. Our free automated migration tool transfers your data safely in minutes.
Ready to protect your client base?
Join over 130,000 forward-thinking beauty and wellness venues who made the switch to Ifresh.